Purple Reign

Purple has a reputation in bass fishing for a reason — it holds contrast in stained water when other colors turn invisible, and it hits different in low light when fish are feeding on feel. Metallic purple flake runs through the skirt and matches the custom airbrushed head for a cohesive, bold profile that looks intentional in the water, not just loud.

Mirror Maxx™ blades, Mustad Ultra Point hooks, SPRO-Gamakatsu ball bearing swivels, custom airbrushed head, wire-tied skirt — built for the conditions where purple stops being a wild card and starts being the answer.